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Hei Manaaki: National Certificate in Tourism Māori 

Programme Overview

Level of Study: 3 & 4

This foundation programme is designed for those already working in the tourism industry and those considering a career in this field. It equips students with a wide range of transferable skills and provides a thorough grounding in tourism. The programme uses a combination of delivery modes. This includes one weekly three-hour tutorial, marae-based workshops, online tutorials, site visits by tutors, one-to-one tutorial support, industry-based workshops and self-directed learning. Students also receive a programme pack, which includes workbooks, readings and assessment tasks. The range of delivery modes and the amount of professional tutorial support provided ensures a high achievement rate. Core components are:

  • Knowledge of the tourism industry
  • Manaakitanga and tourism
  • Kaitiakitanga and tourism
  • Basic te reo Māori
  • The legal environment
  • Communication skills
  • Māori culture and history
Duration: 20 weeks
Location: Multi-site delivery
Intake Details: Enrolments occur throughout the year
Delivery Mode: Mixed mode
2012 Estimated Annual Fees: Nil
N.B. You will be required to contribute toward the cost of study. The fee above is based on the 2011 domestic fees schedule. While the fees are indicative, you can expect that final tuition fees will not exceed the amount shown.

Entry Details

Entry is open to applicants who meet the following requirements:
Minimum Age: 16 years old
Additional Qualifications:

Participants must:

  • Be New Zealand citizens or permanent residents;
  • Have a desire to learn about tourism within a tourism Māori context;
  • Have a desire to work in the tourism industry.

Career Opportunities:

Tour Guide, customer services, small business tourism operator, sales and marketing.

Further Study:
  • Te Umanga Papatahi: Certificate in Business Administration (Level 5).
  • Te Tohu Toi Tangata: Bachelor of Humanities.

Detailed Course Information (Level 3)

Course Code: 17383
Course Type: Core
Course Title: Explain the importance, and demonstrate correct pronunciation, of Māori place names in tourism
Description: People credited with this unit standard are able to explain the importance of Māori place names, and demonstrate correct pronunciation.
Course Code: 17384
Course Type: Core
Course Title: List and use a range of te reo Māori greetings and farewells in tourism
Description: People credited with this unit standard are able to list and use a range of te reo Māori greetings and farewells in tourism.
Course Code: 17385
Course Type: Core
Course Title: Discuss and compare cultural practices in tourism and the impact of tourism on Māori
Description: People credited with this unit standard are able to discuss and compare cultural practices of Māori and one other culture in tourism, and discuss the impact of tourism on Māori cultural practices.
Course Code: 17391
Course Type: Core
Course Title: Demonstrate knowledge of key forms of Māori communication and the significance of Māori identity in tourism Māori
Description: People credited with this unit standard are, in tourism Māori, able to demonstrate knowledge of key forms of Māori communication and their significance, and explain the significance of Māori identity.
Course Code: 17578
Course Type: Core
Course Title: Explain the value and benefits of whānau in tourism Māori
Description: People credited with this unit standard are able to explain the value and benefits of whānau in tourism Māori.
Course Code: 17786
Course Type: Core
Course Title: Explain the importance of respecting Māori customs and practices in tourism Māori
Description: People credited with this unit standard are able to explain the importance of respecting Māori customs and practices in tourism Māori.
Course Code: 17388
Course Type: Core
Course Title: Identify, and explain the history of, natural attractions and significant sites in tourism Māori
Description: People credited with this unit standard are able to identify, and explain the history of, natural attractions and significant sites in tourism Māori.
Course Code: 17791
Course Type: Core
Course Title: Identify and explain kaitiaki practices in tourism Māori
Description: People credited with this unit standard are able to identify and explain kaitiaki practices in tourism Māori.
Course Code: 17784
Course Type: Core
Course Title: Examine and recite appropriate karakia in tourism Māori
Description: People credited with this unit standard are able to examine karakia tawhito and contemporary karakia as they apply to a tourism Māori product, and recite karakia appropriate to a tourism Māori product.
Course Code: 17387
Course Type: Core
Course Title: Discuss ngā hekenga mai and iwi settlement and compare Māori customs with those of another Polynesian people
Description: People credited with this unit standard are able to: discuss and trace ngā hekenga mai across Polynesia; discuss an iwi settlement in Aotearoa; and compare and contrast Māori customs, traditions, and values with those of another Polynesian culture.
Course Code: 17787
Course Type: Core
Course Title: Discuss Māori myths and legends relevant to particular tourism attractions
Description: People credited with this unit standard are able to discuss Māori myths and legends relevant to particular tourism attractions, and discuss myths and legends that occur within the storytelling of Māori whānau, hapū, iwi and marae in a tourism context.

Detailed Course Information (Level 4)

Course Code: 25954
Course Type: Core
Course Title: Plan, conduct, and evaluate a tour on a marae
Description: People credited with this unit standard are able to explain procedures for conducting tours on a marae; and plan, conduct, and evaluate a tour on a marae.
Course Code: 17389
Course Type: Core
Course Title: Demonstrate knowledge of essential aspects of marae tikanga in tourism Māori
Description: People credited with this unit standard are able to: explain tikanga on a marae in tourism Māori; explain the significance of marae tikanga in terms of manaaki tangata; and compare and contrast the variation in tikanga between different marae during a powhiri for a tourism Māori event.
Course Code: 17392
Course Type: Core
Course Title: Describe existing tourism Māori products and investigate a potential joint cultural tourism venture
Description: People credited with this unit standard are able to describe existing tourism Māori products and their market position, and identify and explain the potential development of a joint cultural tourism venture.
Course Code: 17394
Course Type: Core
Course Title: Research the potential, and plan the development and implementation, of a tourism Māori product
Description: People credited with this unit standard are able to research the potential, and plan the development and implementation, of a tourism Māori product.

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